AI Implementation & Automation That Transforms the Way You Do Business
Working with founders, executive teams, and premium brands on commercial strategy, AI implementation, and market growth.
OrbytalAI is built on 25 years of operational experience in regulated financial services. We implement AI where it matters — in the workflows, decisions, and processes that drive real commercial outcomes.
Built on experience, not theory.
From credit decisioning and compliance automation to dealer network management and customer journey optimisation — we design AI solutions around the specific operational challenges your business faces.
Sector-specific. Operationally grounded.
Every engagement is led directly by Nick Elkan. You get a senior executive who has built businesses from zero in demanding environments — not a junior team working from a playbook.
Senior-led. No handoffs.
OrbytalAI is led by Nick Elkan, former Head of Motor Finance at RateSetter.